It all started with a simple plan…
IPN was started by Chuck Palm and Jordan Salamone with one simple idea; Help people get their message out to people, in the most cost effective and efficient manner. Podcasting seemed to be the answer. Reach potentially millions of people, without spending millions of dollars.
People asked: What the HECK is podcasting?
We answered 100 differnt ways, talk about confusing! We finally settled on…
“Podcasting is a form of web broadcasting, any type of media, like a radio talk show, or video broadcast, to create fans of your message, and drive people to your website. Search engines, like Google love fresh media, and will rank you higher if you post media to your blog or website. Like Tivo, podcasts can be “subscribed” to, and watched later, on any media device, like an iPod, iPhone, MP3 player, video player, but most people still just watch them on their computer, looking at your website the whole time. Talk about keeping someone’s attention!”
IPN is changing the way you view media…
Today, you get most of your news and entertainment from commercial radio and television. That’s ok, but it requires you to be there on their terms, at their scheduled time. Appointment-based TV and Radio are loosing people, because we’re more mobile, more tech saavy, or just plain busy…so Advertisers are loosing your eyes and ears. This is how we pay for media, with our attention, and sponsors know they can hit us again and again, with the same, lame, ineffective message.
Welcome to a New Media world!
(Insert dramatic music and announcer voice here) Imagine a world… where you are in control of what you watch, where you watch it, and WHEN you want to watch. Better than all this, you control what ads you want to see, and IF you want to watch them, your sponsors will know EXACTLY what you are interested in! The very definition of a win-win viewer experience. IPN is working hard to make this world a reality, and we’ll be making it easier for you to find the kinds of shows you want, and pair you up with the kind of offers that you are interested in.
To watch a simple video of how we accomplish this.. go to THIS POST!
As they say…STAY TUNED!
